HGV's celebrity-fueled LPGA season opener proved women's golf is embracing the modern game
In golf these days, the consensus is that you need more than just the game itself. Be it LIV's DJs on the tee box or TGL's indoor, primetime format, to engage the younger audience, fans want more than just tee-to-green action. In the women's game, that's no different. Step forward: Hilton Grand Vacations' Tournament of Champions in Orlando. On the face of it, this four-day event in the Sunshine State is the 2025 season opener for the best female players in the world, but in reality it is so much more.
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